Marketing Assistant Test

The skills and competencies needed for a marketing assistant role can be effectively evaluated through a tailored online aptitude test.

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What is a marketing assistant test?

A marketing assistant test is an invaluable addition to the recruitment process for marketing professionals. An online multiple-choice assessment, the test helps to differentiate between candidates within an applicant pool based on their performance around different core skills required to be successful in the role of a marketing assistant.

The test measures essential skills such as the ability to work well within a marketing team, time management and organization for project timelines, communication skills for assisting with branding and writing engaging copy, problem-solving for coming up with new marketing approaches and adaptability for overcoming project hurdles.

The results of the test can be used to come to objective recruitment decisions that are both efficient and effective - decreasing cost and time to hire whilst increasing productivity and employee satisfaction. A win-win.

About the Marketing Assistant Test

A marketing assistant helps with the development and execution of marketing campaigns, to ensure reach and impact. As the role is so transferable, marketing assistants have the opportunity to work across the business, retail and non-profit sectors.

The responsibilities of a marketing assistant span the project timeline and include collating initial target audience research, facilitating client communication, writing social media posts, web copy, brochures and press releases, and assisting with event organization.

A key part of the role also centers around the evaluation of impact - marketing assistants collect monitoring and evaluation data on the performance of campaigns and events through web analytics and social media. They often create the data visualizations, slides and reports to present back to the wider events team.

Use the marketing assistant test to clearly differentiate candidate potential around these duties.

Why should you use a marketing assistant test for recruiting?

An effective marketing assistant can transform the capacity of your marketing department. When hiring, a marketing assistant test can be easily added to the process to make sure the strongest applicants proceed to the interview stage.

Achieving a high score on the test evidences the presence of core skills necessary for performing the day-to-day duties of an event assistant to a quality standard.

Whilst CVs provide some useful insight, the picture can be transformed through aptitude and soft skills testing, which gives tangible results upon which to evaluate suitability - for both the role and your company culture.

Easy to administer across large applicant pools and quick and simple to interpret, the marketing assistant test will help improve the efficiency and effectiveness of your hiring process.

The test can also be used to recruit for the positions below:

  • Marketing coordinator
  • Communications officer
  • Social media manager
  • Marketing associate
  • Marketing director
  • Marketing specialist

View a sample report

Results for the Marketing Assistant Test along with other assessments the candidate takes will be compiled to produce a candidate report.

The report is automatically generated and available both online and as a downloadable pdf so they can be shared with other team members and employees alike.

App screenshot

How our test assesses marketing assistant skills

Candidates will need to answer a range of questions that measure industry-specific technical skills where applicable (e.g. Microsoft Excel), soft skills (e.g. decision making), aptitude (e.g. verbal reasoning) and relevant personality dimensions (e.g. consideration). The results present a holistic view of how well-suited each candidate is for the job at hand, using a data-driven approach.

The format varies by type of question, including multiple-choice for aptitude and technical skills, situational judgement for soft skills and agreement on a Likert scale for the personality dimensions. This approach ensures candidates are being assessed in an accurate and fair manner, and that results reflect the true underlying qualities of each candidate.

The characteristics, abilities and knowledge necessary to be a marketing assistant were identified using the US Department of Labor's comprehensive O*NET database. O*NET is the leading source of occupational information that is constantly updated by collecting data from employees in specific job roles.

During the development process, test questions were rigorously analyzed to maximize reliability and validity in line with industry best practices. They were created by our team of I/O psychologists and psychometricians – who collaborated with subject-matter-experts – and field-tested with a representative sample of job applicants who have varying experience, just like you might find in a talent pool.

Each test is reviewed by a panel of individuals representing diverse backgrounds to check for any sensitivity, fairness, face validity and accessibility issues. This ensures each candidate has a fair chance of demonstrating their true level of expertise.

Our marketing assistant test is monitored to ensure it is up-to-date and optimized for performance.

Our test platform

Our platform offers an extensive library of hundreds of tests, giving you the flexibility to select and combine them in any way that suits your hiring needs. From understanding specific role requirements to assessing general cognitive abilities, our diverse library ensures you can tailor your assessment process precisely.

Multi-format.
Our test questions come in various formats, including multiple-choice, true and false, ranking and situational judgment, all ensuring comprehensive candidate assessment.
Role-specific simulations.
Experience real-world scenarios with our role-specific simulations, providing accurate insights into candidates' performance, readiness and fit for the position.
Adaptive scoring.
Our adaptive scoring system evaluates responses in real-time, by adjusting to the candidate's ability level, enhancing accuracy and reliability.

Curated by our
team of experts

Expert 1 Expert 2 Expert 3

Scientifically validated by psychometric specialists

  • Our team of assessment experts is made up of I/O psychologists, psychometricians, and subject matter experts who work closely together to ensure each test is accurate and reliable.
  • Our subject matter experts are rigorously vetted and typically have several years of experience working in their industries and hold advanced credentials.

Frequently asked questions

What makes a marketing assistant efficient?

An efficient marketing assistant has strong administration skills - comprising good written and spoken communication and organizational ability. They also require creativity, to excel in effectively supporting the promotion of a brand or product through outreach and strategy.

What other tests can I use to test marketing assistant skills?

Software tests such as a Google Ads test, Facebook Ads test and/or Google analytics assessment would likely be beneficial for judging a candidate's ability to use these tools for monitoring and evaluation purposes - along with Power BI for data visualization. These can be supplemented with tests confirming competency with essential Windows programmes - Word, Excel and PowerPoint.

What is the cost for Neuroworx's marketing assistant test?

Neuroworx operates on a monthly or annual subscription basis. We have several plans to suit your hiring needs, which you can check out here. Alternatively, you can get in touch with us to discuss a custom plan.

Can I get a free trial?

Yes, simply sign up (no credit card is required) and we'll give you unlimited access for seven days. Create as many jobs and test as many candidates as you want; you won't be charged a penny.

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